Skip to main content

LO2: Client Briefs

Formal/informal

Contractual
Negotiated
Cooperative brief
Tender
Competition
Commission


Formal Brief
-Written documents
-Technical and specific languages
-Focused/in depth ( detail, budget, deadlines, requirements etc)
-Majority of briefs are in this style

Informal Brief
-Can be as straight forward as a chat over a drink
-Non/limited documentation supporting
-No direct contractual agreement
-No specific requirements outlined initially
These tend to e undertaken and then fleshed out at a later date

Contractual brief (Formal)
-Tasks are accepted under legal obligation (signed document)
-The clients desires and deadlines outlined must be met
-Both the client and the media producer must abide by the brief

Why do you think these briefs are beneficial/popular? Both amongst clients and media producers

Signature= legal signature, contractually obliged, deadlines


Negotiated brief
-Both the client and the media producer make decisions
-Through negotiations the brief may be altered

What discussions might producers like to have with a client






Comments

  1. JCoSS Media Dept5 December 2017 at 00:59

    You need to define all of the terms at the top so that you know what the different types of brief are. You also need to finish the question at the end. Thanks! Mrs E

    ReplyDelete

Post a Comment

Popular posts from this blog

Audience research

Who can do/does audience research? When should audience research be done? Why should audience research be completed? What research methods can be used? Realistically anyone can research audiences. However, depending on your constraints and how much money and time you have is if you can afford to hire digital marketers and communicators which would cost money. If you didn't want to spend money; you would have to do it yourself which would take more time to do so. Overall, it
1 comment
Read more

Mock questions

1. A cost you will need to consider is Copyright. You would have to pay to copyright the name of your app. Therefore people can't copy it once it has been launched. This takes time to do, therefore it might delay the time of the project.  another cost is hiring a design specialist. This impacts your project as by doing this you aren't wasting time trying to sort it out yourself . However, you will have to pay for the cost which means your be loosing money by ding it. 2. The Human Rights Act 1998 i an ac that supports defending your rights. This may be to do with equality for example. 3. To make sure that when you leave the company you don't get to take your dead with you. This means that the company now owns them. As well as being allowed to do whatever they want with them. 4. You could advertise other brands on your website. Which means that they can pay you money just simple post their website name on your website e.g. as a banner. Haven't written up question ...
1 comment
Read more

Pre-production

What is pre production? Pre production- the process of research and planning the production. Forms of pre production- Television, film, websites, animation, advertising, digital print Television/Film- Location recce, Production schedule, Storyboard, Scripting, Talent Casting Websites- Create a story board, Create a layout  Animation- Create a story board, Scripting Advertising- Create a layout, Scripting, Production schedule  Digital Print- Create a layout Throughout this task I made notes on the pre production needed within each media sector, this helps me with my revision as this post contains all the basic necessary information on pre production.
4 comments
Read more