Formal/informal
Contractual
Negotiated
Cooperative brief
Tender
Competition
Commission
Formal Brief
-Written documents
-Technical and specific languages
-Focused/in depth ( detail, budget, deadlines, requirements etc)
-Majority of briefs are in this style
Informal Brief
-Can be as straight forward as a chat over a drink
-Non/limited documentation supporting
-No direct contractual agreement
-No specific requirements outlined initially
These tend to e undertaken and then fleshed out at a later date
Contractual brief (Formal)
-Tasks are accepted under legal obligation (signed document)
-The clients desires and deadlines outlined must be met
-Both the client and the media producer must abide by the brief
Why do you think these briefs are beneficial/popular? Both amongst clients and media producers
Signature= legal signature, contractually obliged, deadlines
Negotiated brief
-Both the client and the media producer make decisions
-Through negotiations the brief may be altered
What discussions might producers like to have with a client
Contractual
Negotiated
Cooperative brief
Tender
Competition
Commission
Formal Brief
-Written documents
-Technical and specific languages
-Focused/in depth ( detail, budget, deadlines, requirements etc)
-Majority of briefs are in this style
Informal Brief
-Can be as straight forward as a chat over a drink
-Non/limited documentation supporting
-No direct contractual agreement
-No specific requirements outlined initially
These tend to e undertaken and then fleshed out at a later date
Contractual brief (Formal)
-Tasks are accepted under legal obligation (signed document)
-The clients desires and deadlines outlined must be met
-Both the client and the media producer must abide by the brief
Why do you think these briefs are beneficial/popular? Both amongst clients and media producers
Signature= legal signature, contractually obliged, deadlines
Negotiated brief
-Both the client and the media producer make decisions
-Through negotiations the brief may be altered
What discussions might producers like to have with a client
You need to define all of the terms at the top so that you know what the different types of brief are. You also need to finish the question at the end. Thanks! Mrs E
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